Less, but better

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“Less, but better” was the design philosophy of the iconic Dieter Rams, whose work has inspired some of our greatest creators, including, and especially, Apple.

Focus on the essential. Eliminate the inessential. In your work, in your relationships, in your life. Go for quality over quantity. (Of course, quantity can lead to quality.)

Emptiness has energy. Clutter sucks energy.

Simplify. Hone. Get rid of what doesn’t add value.

We are living in a time of sensory overload. Harmony lies beyond the overwhelming complexity and distraction of too much. Instead of trying to do it all and have it all, do less, better.

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